Arrow Benefits Group Corporate Identity

We worked with our marketing partner Ellebe Marcom to come up with a new name and corporate identity for an employee benefits company. The client had recently formed from three separate entities. We were asked to help them come up with a new name and a corporate identity program. In a relatively short amount of time, we had a new name and rolled out a launch for the new corporate identity. This project involved research, strategy, brand development, art direction, and design. In less than one year, we delivered the new logo, new stationery, brochure, and website.

The end result is a corporate identity that reflects the brand attributes of this fast growing company and will also continue to grow with them.

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