Big Story Magazine
Case Study
The Big Story Magazine
Client:
UC Berkeley School of Journalism
Background:
Visiting Professor John Battelle, founder of The Industry Standard magazine, teaches a course at the Graduate School of Journalism that has the students creating an issue of the media commentary magazine The Big Story.
Challenge:
Working with student editors, publish a full-color, 64-page magazine for newsstand sale that balanced our ideas and themes with those of the students.
Solution:
We changed the original trim size to save on costs and made design updates to make the magazine more contemporary in look and feel.
Results:
The magazine was published in time for graduation to great response from students and faculty.